Is Buying Email Lists Legal? US, EU, and Canada Rules Explained
Not illegal under CAN-SPAM, effectively unusable under GDPR and CASL — and why the consumer-list vs B2B-data distinction is the one that matters.
In-depth research on cold email legality, compliance requirements, and international regulations.
Not illegal under CAN-SPAM, effectively unusable under GDPR and CASL — and why the consumer-list vs B2B-data distinction is the one that matters.
$53,088 per email under CAN-SPAM, $10M per violation under CASL, €20M or 4% of turnover under GDPR — the sourced numbers and what actually triggers them.
The law requires a clear opt-out, not necessarily a link — what CAN-SPAM, CASL, and GDPR each demand and the plain-text alternative that satisfies them.
A comprehensive breakdown of cold email regulations in 10+ countries, including CAN-SPAM, GDPR, CASL, PECR, and the Australian Spam Act.
Every CAN-SPAM requirement explained in detail, common violations and fines, B2B exemptions, and a full compliance checklist.
Legitimate interest, data processing requirements, right to be forgotten, DPA requirements, and penalties for cold emailers targeting EU recipients.
Fresh data and tactical guides as we publish them. Monthly at most, unsubscribe anytime.